Hot dog! Dare to try Oscar Mayer’s new wiener ice cream sandwich

Did you know? August 2 was National Ice Cream Sandwich Day. To celebrate, Oscar Mayer (the brand you know for its hot dogs and catchy jingle) this week will debut its version of the popular summertime treat: the hot dog ice cream sandwich.

The brand’s new creation, called the Ice Dog Sandwich, will include candied hot dog bits, hot dog sweet cream, spicy dijon gelato, all in a cookie bun.

Oscar Mayer teamed up with New York City ice cream artisan il laboratorio del gelato with a goal of “translating the experience of eating your favorite Oscar Mayer hot dog in frozen form.”

On Thursday, the wiener company tweeted:

Who eats just mustard @Frenchs? Condiments were made for Oscar Mayer hot dogs. Say hello to the Oscar Mayer Ice Dog Sandwich – ? flavored ice cream, made with our better hot dogs, sandwiched with spicy mustard ?. Do you want to try this? Coming in August? #OscarMayerIceCream

— Oscar Mayer (@oscarmayer) August 1, 2019

The tweet comes just one day after popular mustard company French’s announced its mustard ice cream, which will be available starting on Saturday for a limited time in New York and Los Angeles.

Oscar Mayer’s icy, experimental treat will be available in New York City during the week of August 12 from a specially designed Wienermobile, the company’s signature vehicle. Samples of the creation will be free. 

Do you hear that song?! ?? That’s the sweet and delicious sound of Oscar Mayer Ice Dog Sandwich. Keep an ?️and ?out for the @Wienermobile in NYC the week of 8/12 to get your taste buds in on this. #OscarMayerIceCream pic.twitter.com/6NhpVSUl6T

— Oscar Mayer (@oscarmayer) August 1, 2019